Farm-Fresh Urbanism

by julia.hanigsberg | June 20th, 2011

What a tremendous start for Toronto’s newest farmers’ market!

On Tuesday, June 14,the sun shone brightly up above and the abundant farm-fresh bounty on offer drew in hundreds of delighted Ryerson students, faculty, and staff, as well as downtown residents and office workers.

From 3:30 p.m. to 7:30 p.m., Ryerson University and Farmers’ Markets Ontario® transformed the corner of Victoria and Gould into a foodie oasis. Farmers from Amaranth, Waterford, Berkeley, and other rural locales brought us hearty breads and pseudo-healthy cinnamon spelt buns (made from locally grown/milled grains), creamy honey, plump tubers, crisp lettuce and chives, and artisanal cheeses. The 65 flats of sweet-tasting Otterville strawberries disappeared especially fast.

Local food for local folks

Ryerson has always envisioned the pedestrianization of Gould Street as a way to make Toronto’s busy downtown core a little more people-friendly: a vibrant public space where friends meet, people hang out and enjoy the city vibe, and the university interacts with and supports the communities that surround us. Hosting a weekly Ryerson Farmers’ Market is a great way for us to help make those things happen.

And, in an effort to increase Ryerson’s use of local food, Aramark (our food-services vendor) is formulating plans to purchase as many supplies as feasible from the market’s vendors. This will really take off in the fall when students return to class and the dorms are full.

When and where

The market will run every Tuesday (3:30 p.m.-7:30 p.m.) until October 25. Stop by the corner of Victoria and Gould – rain or shine, it’s a superb place not only for stocking up your pantry, but also for connecting with neighbours, co-workers, classmates, and, of course, local farmers.

Stay fresh with what’s happening at the Ryerson Farmers’ Market all season long. You’ll find info about this latest community-building initiative on Facebook and TwitterCheck out what people thought.

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